mark.nelson@pdxt.com
(503)234-9353

SUMMARY

Over 15 years experience in software development and systems analysis in the online commerce, commercial banking, corporate finance and transportation sectors. A unique blend of deep technical knowledge combined with over 7 years of online marketing experience.

TECHNICAL

Languages: C#, PHP, Ruby
Client-Side Scripting: JavaScript, Shadowbox, mootools
Databases: MySQL, Oracle, SQL Server
OS/Web Servers: Windows/IIS, Linux/Apache
Content Management: Wordpress, Drupal, Joomla, sitecore
Commerce Platforms: Magento, CubeCart, osCommerce
Marketing Platforms: WebTrends, Omniture, Google Analytics, AdWords
Optimization: Organic & Paid Search, Campaign Testing (a/b/c & Multivariate)

EXPERIENCE

WebTrends, Portland, OR 3/2004 – 3/2007
Product Manager – Search Marketing

• Responsible for identifying market trends, competitive intelligence, capturing customer requirements and prioritizing functionality and features in the product road map.
• Worked closely with customers, engineering, marketing and sales in managing the product life cycle of search marketing features in WebTrends products.

Intersolv / Merant, Hillsboro, OR 5/2002 – 3/2004
Senior Web Engineer

• Responsible for coordinating the efforts of a team of 3 people in gathering requirements, design, development and implementation for Merant’s customer support systems. These systems include the product support website, CRM package and partner website.
• Responsible for the successful operation of these systems on a daily basis, being the first point of contact for operational issues, change management, and service requests.

800.com Electronics, Portland, OR 4/1998 – 2/2002
Senior Software Engineer / Engineering Manager

• Managed a team of 5 engineers while contributing to software development efforts on a 60% basis. Responsibilities included estimation, technical scoping, resource allocation and accountability for project time lines.
• Implemented a third party high-volume search solution that handled over 50k requests per day with 24/7 availability.
• Primary architect of major subsystems including product configuration wizards, discounts, coupons, promotion and pricing.

GE Capital, Portland, OR 4/1996 – 4/1998
Lead Software Engineer

• Developed a web-based application used to collect financial application information using Visual Studio with ASP, ADO, Oracle and SQL Server.
• Performed IIS administration, SQL Server administration and wrote stored procedures. The solution was implemented in a mission critical part of the business.
• Project lead on a development team to re-factor a large financial application written in Visual Basic from version 3.0 to 5.0.
• Developed of a financial application written in Visual Basic and Oracle PL/SQL. Responsible for both the Visual Basic and PL/SQL side of the system.
• Responsible for the development of the corporate website.

Bank of America, Richmond, VA 10/1995 – 4/1996
Systems Analyst

• Porting of several Visual Basic applications from version 3.0 to 4.0.
• The applications used DAO, ActiveX and API function Calls, and ran on a large Novell network of over 3000 servers.
• Development of an MS Access application used for large-volume help desk call tracking.

UPS Freight, Richmond, VA 3/1993 – 10/1995
Systems Analyst

• Member of an engineering team whose purpose was to automate the flow of shipment and operational performance information through wireless / networking technology.
• Responsibilities and abilities include the following:
  • Project lead for the Mobile Data portion of the project.
  • Developed the Mobile Data prototype written in Visual Basic.
  • Developed the user interface, performed testing and implemented of the mobile data portion of the project (Borland C++).
• Developed and implemented a Visual Basic application for notifying employees of their load status implemented at 2 national distribution centers.
• Designed and implemented an executive information system used for company-wide performance monitoring.

EDUCATION

Bachelor of Science – Information Systems and Quantitative Analysis
Portland State University

Pragmatic Marketing Certified – 2006